HOT ! Marukyu Koyamaen Yugen 40G – Ceremonial Uji Matcha

Elegant. Profound. Quietly Bold.

Yugen is a premium ceremonial-grade matcha crafted by Marukyu Koyamaen, one of the most prestigious tea houses in Uji, Kyoto with over 300 years of matcha-making heritage. The name Yūgen (幽玄) in Japanese expresses a sense of subtle depth and quiet beauty – a perfect reflection of this matcha’s character.

Refined yet powerful, Yugen offers a harmonious balance between richness and approachability, making it an exceptional choice for both traditional tea practice and modern matcha enjoyment.

Authentic Uji Ceremonial Matcha

• 100% Japanese matcha from Uji, Kyoto


• Made from carefully selected, shade-grown tencha leaves


• Traditionally stone-milled to an ultra-fine powder


• Naturally vibrant green color


• No additives, no coloring, no fillers

Every can of Yugen carries the purity and precision that define Marukyu Koyamaen’s reputation worldwide.

Flavor Profile: Rich, Smooth & Clean

Yugen is known for its beautifully structured taste:

• Rich, rounded umami


• Smooth, velvety texture


• Clean and refreshing finish


• Gentle natural sweetness


• Very low bitterness

Its depth is noticeable, yet never overwhelming – “quietly bold” in the most elegant way.

Balanced & Approachable

Yugen sits in the perfect middle ground:

• Deep enough for experienced matcha drinkers


• Gentle enough for beginners exploring ceremonial matcha


• Ideal for daily rituals or mindful tea moments

This balance makes Yugen one of the most versatile ceremonial matcha in Marukyu Koyamaen’s lineup.

Perfect for Usucha (Thin Tea)

When prepared traditionally:

• Produces fine, creamy foam


• Smooth body and clear aroma


• Calm, refined drinking experience

An excellent matcha for tea ceremony practice and everyday ceremonial enjoyment.

Outstanding in Matcha Lattes

Yugen also performs beautifully in milk-based drinks:

• Maintains bright green color


• Umami remains present even with milk


• Whisks into a creamy, luxurious texture


• Balanced flavor without harshness

Perfect for premium home lattes or café-style beverages.

40g Can – Freshness & Elegance

• Premium airtight metal can


• Preserves aroma, color, and texture


• Ideal for:
  

  - Personal ceremonial use

  
  

  - Gifting

  
  - Exploring high-grade Uji matcha

Why Choose Yugen from Senchoju?

• Crafted by Marukyu Koyamaen – legendary Uji tea producer
  


• Premium ceremonial-grade quality
  


• Rich umami with a clean, smooth finish
  


• Suitable for both usucha and matcha lattes
  


• Freshly imported and carefully stored in Canada

Yugen is the expression of quiet power in matcha form.

Elegant in aroma, profound in depth, and beautifully balanced in taste, it brings the timeless spirit of Uji tea culture into every bowl and every latte.

Available now at Senchoju – your destination for authentic Japanese ceremonial matcha.